Dynamic Portfolio Strategy
UDR’s portfolio strategy is driven by a commitment to growth, innovation, and sustainability. By strategically investing in new developments, acquisitions, and redevelopments, the Company creates long-term value while enhancing operational efficiency. This approach integrates cutting-edge technology, market insights, and sustainable practices to deliver high-quality living experiences that drive meaningful impact for residents, investors, and communities.
Developing Innovative Communities for Tomorrow
UDR designs and develops highly functional apartment communities that appeal to a variety of demographics. By utilizing in-depth market analysis, focusing on the customers’ needs, and giving careful consideration to environmental impact, UDR delivers best in class communities that enhance its portfolio and provide long-term value throughout the lifecycle of each development project.

Expanding with Strategic Acquisitions
With keen attention to market and submarket dynamics, UDR identifies apartment communities that offer the opportunity to improve property-level cash flow. UDR creates value by improving resident satisfaction and enhancing operating efficiencies. The UDR Acquisition Team has a top-tier reputation within the industry and a demonstrated track record of success.
Unlocking Potential Through Strategic Redevelopment
A strategic approach to uncovering and unlocking value within well-located apartment communities across growing markets, the Redevelopment Program targets underperforming or overlooked assets with strong potential—applying capital improvements and rebranding strategies that enhance property performance, reposition assets in their markets, and drive NOI and long-term returns. Design upgrades are aligned with market demand, with a consistent focus on elevating the resident experience and ensuring operational excellence.